A big topic that has been discussed recently in our industry is green and sustainable energy. How green is your business? That's a question we have been asked by a number of clients this year. All of us pretty much use the Internet on a daily...
A little bit about me…,For the past 3 years, I have thoroughly enjoyed working within the design and marketing industry. My most recent role was concentrating on one particular eCommerce site for a local but international company, however, I...
We’ve often been asked by our clients why the Google Search Console and Google Analytics data never matches. This seems to be common when clients compare organic traffic in Google Analytics with Google Search Console. Many of us have been in that...
Email footers and the law,Day by day we all receive hundreds of emails, but are you aware that as a business, your email footer needs to include specific pieces of information by law? The information required mostly comes down to the type of...
Working together to make a big difference,Throughout lockdown, there has been an ever-increasing demand for face masks and other PPE. In Colchester, a group known as The Secret Sewing Club was re-established by staff from The Stanway School....
The Lockdown Continues,Following the extended lockdown announced by the UK Government of at least another three weeks, it looks like we will all be continuing our operations with our Zoom video calls, Hangouts, WhatsApp or Microsoft Teams, not to...
,What is a 404 error? ,If you receive a 404 error page, this means that your browser was able to locate the server of which the website relates to, however, it was not able to reach the specific destination. Simply put, the site was reached but...
Nothing is more impactful than colour when it comes to design, and bold and saturated hues look to be a popular trend for 2020. Colours that you make part of your design can transforms the look, feel and perception of what you are trying to say...
You may have heard in the world of Tech that Windows 7 is soon to be nearing the end of its life!, Released in July 2009, less than three years after the release of Windows Vista; Windows 7 is soon to reach the end of its life on the 14th January...
Well, what to say, who likes writing about themselves, I am no Kanye West! , I have recently joined as a Project Manager to further aid the growth plans here at Integrated Ideas. I have worked in marketing and specifically in online marketing...
We don’t need to tell you how important it is for your website to be SEO optimised to rank highly within Google searches. What we now need to say is just how important a part images will now play following the recent changes Google have made to...
When is a Keyboard more than just a Keyboard? There has been a debate in the office this week about keyboards, Rebecca has a weird and wonderful keyboard as you can see above. The sight of this keyboard left the rest of the office scratching our...
I’ve worked in marketing most of my career. It’s so varied. Always evolving, always changing. In 1995, I started my career in Woodbridge, producing single sided, two-colour A5 leaflets, to promote Suffolk Coastal District Council’s skip hire...
Have you ever noticed how browser tab icons go clockwise, and then anti-clockwise, when loading a particular page URL? Or wondered why the colour of this spinner changes from grey to blue?,Most sites have a favicon, a small symbol to the left of...
What it means for you as a user,Outlook is following in the footsteps of Gmail's Priority Inbox of 4 years ago by introducing a new tabbing system for its Inbox called 'Focused'. The feature will be available for users of Outlook on the web,...
I've been an apprentice at Integrated Ideas for a little over a year now as a junior web developer and it's been a great experience. I already feel like I've got the knowledge and confidence to take the next step in my career. Fortunately for me...
Ending an email subject line with a hashtag # ,A conversation took place in the office this week which got us thinking. It all began after one of our staff members made use of a hashtag at the end of an email subject line.We were all a bit...
Videos can take many forms, whether this be actual video footage, animated GIFS or effects to static images pulled together in a tasteful way. Nowadays video is one of the go-to methods of doing virtually anything, with YouTube (the largest video...
I love printed design - you simply can't beat the smell of a freshly printed brochure and the feel of the stock on your fingertips! It's fantastic! In recent years there has been a dramatic move to digital marketing as companies fight to increase...
A logo often forms your first impression of a brand. It's your first point of contact; your immediate basis to form an opinion. Logos will tell a lot about who you are and what message you're trying to convey. But how much thought actually goes...
As the New Year begins to pick up steam, it may be a good time to think about your website and brand. Design trends are constantly evolving, and we, as consumers, are being encouraged to keep up with this change or be left behind. Taking this...
I love printed design - you simply can't beat the smell of a freshly printed brochure and the feel of the stock on your fingertips! It's fantastic! In recent years there has been a dramatic move to digital marketing as companies fight to increase...